SÕBA
Brand Story
SÕBA products turn archaeological finds into captivating stories of the past.
The brand’s name, sõba, is inspired by a universal and practical outer garment worn in prehistoric Estonia. It offered protection and warmth and was an integral part of everyday life. The photo shows a reconstruction of a 13th-century sõba from Siksälä (Ave Matsin, Sandra Urvak).
Just as the sõba once reflected the wearer’s individuality, the fingerprint at the heart of our logo represents each person’s unique touch and timeless connection to the act of creation. This symbolic detail refers directly to traces found on ancient pottery, where the fingerprints of prehistoric artisans can still be seen — a lasting bond between the maker and the created.
SÕBA
Fundamentals
SÕBA’s main distinctive feature is the scientific background of its items: each collection comes with a story, compiled or written by us, including sources and further reading for those who wish to explore in more depth.
At the heart of this project is Estonia’s cultural heritage. Yet the detailed background stories are also a tribute to the researchers who have worked with these artefacts — those who have discovered, contextualized, preserved, and reconstructed them.
A commitment to authenticity also shapes SÕBA’s visual language. The designs are intentionally minimalistic, meant for everyday wear and use. The goal is to create high-quality, lasting objects that become a meaningful part of people’s lives and remain in use for years to come.
SÕBA
From Fibre to Fabric
From Fibre to Fabric
It all starts with 100% cotton. Stanley & Stella cotton is GOTS-certified, ensuring that the entire process – from seed to fabric – is environmentally friendly and ethical. After harvesting, the cotton is spun into yarn and turned into fabric, which is sent to Asia to be cut and sewn.
Design and Print
In Estonia, we design the patterns and print them onto the fabric, giving each item its unique character. As mentioned above, our goal is to create high-quality, durable pieces that can be enjoyed for years.
Sustainability
It’s very important that items carrying SÕBA designs are responsibly produced. In addition to GOTS certification, Stanley & Stella’s commitment to ethical production is confirmed by several other certifications: Fair Wear, PETA Approved Vegan, and Oeko-Tex 100.
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